ECOMMERCE SERVICES

ECOMMERCE SPECIALISTS

eCommerce Marketing & Website Design Services | 14+ Years of Expert Strategy

Why Work With Us?

With 14+ years leading successful marketing campaigns, Lalena is a published marketing expert and founder of Collaborative Concepts Marketing. Her industry knowledge spans retail, industrial, wholesale distribution, and service-based eCommerce—giving your business an edge in both technical precision and brand storytelling.

“We build digital storefronts that don’t just look good—they convert.”
— Lalena Kotasek, CEO & Fractional CMO

Build, Launch, and Scale Your Online Store with Confidence

At Collaborative Concepts Marketing, we offer high-performance eCommerce services designed for entrepreneurs, product brands, and established companies ready to grow.

With over 14 years of digital marketing expertise and a proven track record in driving revenue across Shopify, Wix, WooCommerce, and custom platforms, we help turn your eCommerce site into a sales machine.

Whether you're starting from scratch or ready to optimize an existing store—we build scalable, conversion-driven solutions.

Our eCommerce Services Include:

✅ eCommerce Website Design & Development

  • Shopify Specialist

  • Custom Shopify, Wix, WooCommerce, or headless builds

  • Mobile-first design for seamless customer experience

  • Branded visuals and user-friendly layout

✅ Product Page Optimization

  • Keyword-rich descriptions and SEO tags

  • Enhanced visuals, reviews, and conversion triggers

  • Schema markup for Google rich snippets

✅ Conversion Strategy & Funnel Design

  • Cart abandonment recovery flows

  • Email marketing & retargeting setup

  • UX audits and checkout optimization

✅ Inventory, Shipping & CRM Integration

  • Easy product updates, automated stock alerts

  • Integrated shipping calculators & tax tools

  • CRM & order management system setup

✅ Ongoing Store Management & Support

  • Seasonal campaigns, A/B testing, and analytics

  • Plugin updates, error checks, and page speed audits

  • Strategy reviews with Lalena to scale your brand

eCommerce Marketing is about building your brand, attracting the right customers, and guiding them from finding you to actually purchasing from you—it's more than just selling products online. Through strategies like SEO, digital advertising, social media, and sales campaigns, eCommerce marketing helps you connect with shoppers who are actively looking for your products.

At Collaborative Concepts, our eCommerce marketing doesn’t just drive sales—it builds customer loyalty and lays the foundation for long-term growth.

Once we have built your eCommerce website and it is live:

  • We dig deep to understand who your target customers and how we can create strategies specifically for them.

  • We ensure your ecommerce campaigns are optimized for maximum effectiveness.

  • We continually run A/B tests and comparison campaigns to build marketing campaigns and messages that resonate with your customer.

  • As your brand and your products or services gain visibility and a buzz, the momentum will grow.

We have case studies and examples to share with you showcasing the proof in our eCommerce marketing strategies.